Purpose: To provide Minority-Owned Businesses in the club’s marketing territory with individually customized FC Dallas sponsorship packages. This program will deliver unparalleled access to DFW business leaders, FC Dallas athletes and executives while providing marketing, entertainment and commercial growth opportunities for the chosen businesses. After considering all applicants, FC Dallas will select local minority-owned businesses to be FC Dallas Homegrown Partners for the 2023 season.


To qualify for the Homegrown Partner Program, each business must:

  1. Qualify as a Minority-Owned Business under the Homegrown Partner Program Official Rules
  2. Be a for-profit company (non-profit entities should consider the FC Dallas Foundation’s Community Action Grant Program)
  3. Have its main office or place of business located within a 75-mile radius of Toyota Stadium

After considering all applicants FC Dallas will select various local minority-owned businesses to be FC Dallas Homegrown Partners for the 2022 season.


Applications open August 29 at 9AM CT and close October 24 at 11:59PM CT. Find the application linked below, as well as a document containing guidelines and official rules. Applications should be in PDF format and submitted via email to homegrownpartner@fcdallas.com.


August 29, 2022: Application window opens

October 24, 2022: Application window closes

October-November 2022: Application evaluations and interviews

January 2023: Companies notified

February 2023: Launch Partnerships


For additional information about the Homegrown Partner Program, contact HomegrownPartner@FCDallas.com.

Homegrown Partner Program
Homegrown Partner Program