Purpose: To provide Minority-owned businesses in the club’s marketing territory with individually customized FC Dallas sponsorship packages. This program will deliver unparalleled access to DFW business leaders, FC Dallas athletes and executives while providing marketing, entertainment and commercial growth opportunities for the chosen businesses.

After considering all applicants FC Dallas will select various local Minority-owned businesses to be FC Dallas Homegrown Partners.


To qualify for the Homegrown Partner Program, each business must:

  1. Qualify as a Minority-owned business under the Homegrown Partner Program Official Rules
  2. Be a for-profit company (non-profit entities should consider the FC Dallas Foundation’s Community Action Grant Program)
  3. Have its main office or place of business located within a 75-mile radius of Toyota Stadium


Applications for the 2024 Homegrown Partner Program are currently closed.


September 6, 2023: Application window opens

October 20, 2023: Application window closes

October-November 2023: Application evaluations and interviews

February 2024: Companies notified and partnerships launched


For additional information about the Homegrown Partner Program, contact HomegrownPartner@FCDallas.com.

Homegrown Partner Program
Homegrown Partner Program